Marketing Manager (Blockchain / Web3 / Crypto - Up
Holdstation
Skills
About the Role
- Location: Ho Chi Minh City (District 2)
- Job Type: Full-time
- Experience Level: Senior
- Industry: Web3 • Web2 • AI • Fintech
About Us
**Holdstation**
is a high-growth Web3-native company building next-generation smart trading infrastructure, on-chain wallets, and AI-powered crypto platforms. We are redefining how users interact with digital assets — making crypto seamless, intelligent, and accessible for everyone, from first-time holders to advanced DeFi traders.
As we scale globally, we’re looking for a
**data-driven Marketing Manager**
to architect our growth strategy, lead a high-performance cross-functional team, and expand Holdstation’s footprint across the global Web3 ecosystem.
Key Responsibilities
- Lead & scale Web3 marketing team (5–12)
- Build and execute Go-to-Market strategy cho token / DeFi / NFT / GameFi
- Drive wallet acquisition, on-chain activation, token holder growth
- Develop token narrative & positioning theo market cycle
- Manage KOL crypto, community (Discord, Telegram, Twitter/X)
- Optimize CAC, cost per wallet, on-chain conversion
- Lead TGE / IDO / listing campaigns
- Report growth metrics & token performance to CEO/Board
Requirements
- 6+ years marketing, 2+ years trong Web3/Crypto
- Experience launching token / Web3 product
- Strong understanding tokenomics & crypto growth channels
- Data-driven (Dune, on-chain analytics, performance marketing)
- Experience leading team & scaling global community
Why Join Us
- Competitive salary: $2,500- $3,000/month + KPI bonus
- Commission and high-growth incentive structure
- Business trips to global Web3/Blockchain events
- Work with international clients and next-gen technologies
- Youthful, Gen Z team culture.
- Monthly mentorship, team bonding, and learning sessions
- Flexible hours (Mon–Fri), travel & healthcare benefits
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